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CASE STUDY / HOSPITALITY

Global Digital Guest Engagement Platform

Design, build, implement and operate an integrated Digital Guest Experience (DGE) platform for its global division.



About the customer

A fast-casual restaurant leader founded in 1975 operating over 1600 stores globally.

Annual Revenue of
$3.8B+

>1600
stores worldwide

100,000
Team Members

29
operating or franchising in 29 countries

 

Business challenges

Antiquated technology environement impacting business.

 
1

Siloed systems, technology platforms, databases, software & hardware.

2

Staff time spent fixing tickets and doing non-strategic maintence.

3

No time to modernize or innovate customer experience.

4

Losing ground to competitors due to poor customer experience.

How Softtek comes into play

Using Microsoft platforms and technologies Softtek was able to build a state of the art Digital Guest Engagement Platform (DGE).

Implemented Agile Methodology & DevOps.

EUC, Cloud IaaS Information Security.

Collaboration & Cross Functional.

Digital Integration of all Marketing Assets.

Platform up and running and improving business within 10 weeks.

Group 385

Business impact


Shifted Focus

to digital for innovation

30%

Reduction of IT operating and support costs

Application
portfolio

modernization & transformation

Increased

Customer Loyalty

Increased revenue

as a direct result of the new platform

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